Abby McKibben

Content Marketing Specialist
Abby McKibben

Abby McKibben

Content Marketing Specialist

Biography

The call of Tasmania is hard to ignore and the ocean even harder.

Abby returned to Tasmania from Hong Kong five years ago with a reignited passion for food. How we grow it, consume it and most importantly the value we place in it.

Calling Tasmania’s southern coast home and with over ten years spent creating marketing content for Australia’s largest family owned and run aquaculture company across Australia and Asia, Abby has seen the recent rapid growth of consumption in salmon and the broader aquaculture sector and how this has changed the consumer and producer appetite first hand. Two years travelling the world as a 2015 Nuffield scholar provided Abby with practical marketing solutions for Australian seafood producers.