Queensland’s World Class Seafood – the Freshest Catch this Easter campaign 2025
Collaboration with Queensland Fisheries was a proud moment delivering a highly successful Easter social media campaign to promote Queensland seafood.
Together we delivered 15 posts across Facebook, Instagram and LinkedIn, featuring engaging reels and inspiring content designed to encourage consumers to enjoy fresh, local and sustainable seafood. The results of this joint effort were outstanding;
- Total views: 49,995.
- Total reach: 59,177.
- Total reactions: 288.
The partnership allowed us to create a strong bank of content that can be used for future promotions, including the upcoming Christmas season, helping to keep Qld seafood in the spotlight. We are also excited about the upcoming EKKA, where cooking demonstrations with Qld Fisheries are set to generate more fantastic content to promote our seafood, showcasing delicious recipes from top Qld chefs and inspiring consumers to cook with local seafood.
Queensland Government Media Statement:
Queensland’s World Class Seafood the Freshest Catch this Easter