28
Apr

Seafood Marketing Webinar – Social Media for Social License

Thank you for zooming in and joining the 7th webinar in “The Sundown Series”. If you missed the live webinar, don’t worry. We have a recording for you here. Ever wondered how to structure a social license campaign for a seafood business? In this webinar from the QSMA, Ben from Adpower takes us through the...
Read More
4
Jan

Seafood Marketing Webinar – 2020 and beyond at Sydney Fish Market

Thank you for zooming in and joining the 6th webinar in “The Sundown Series”. In this episode we joined Greg Dyer (CEO) and Lauren Drummond (Communications and Marketing) of Sydney Fish Market for a fascinating presentation about the Sydney Fish Market redevelopment and more. If you missed the webinar, don’t worry. Watch the webinar recording...
Read More
11
Nov

Seafood Marketing Webinar – The Great Australian Seafood Campaign Launch

Thank you for zooming in and joining the 5th webinar in “The Sundown Series”. In this episode we joined Veronica Papacosta CEO of Seafood Industry Australia with special guest Jonno Duniam, Assistant Minister for Forestry and Fisheries, Assistant Minister for Regional Tourism for the public launch of Australia’s first national industry wide seafood consumption campaign....
Read More
27
Oct

Seafood Marketing Webinar – Seafood Supply Chain Resilience

Thank you for zooming in and joining the 4th webinar in “The Sundown Series”. Wow, what a lot of detail we saw in Ben van Delden and Dan Ginger’s presentation “Seafood Supply Chain Resilience – Leveraging digital and data for industry growth.” KPMG’s recent work with Food Agility, culminating in the report ‘Mission Food for...
Read More
1
Oct

Seafood Marketing Webinar – Branding Bold and Beautiful

Thank you for zooming in and joining our 2nd webinar of “The Sundown Series”. If you can’t remember it all, don’t worry. We’ve got you covered. John Susman is the principal of Fishtales, a specialist seafood marketing consultancy behind some of Australia’s most valuable seafood brands. In this session, he shared his 30 years of...
Read More
15
Sep

Seafood Marketing Webinar – Selling Seafood through Social

Thank you for zooming in and joining our 1st webinar of “The Sundown Series”. We are very happy about all the positive feedback from our 1st webinar in our seafood marketing series “Selling Seafood through Social” presented by Ben Hale. It was a lot of information condensed in just one hour but we hope you...
Read More
4
Sep

Marketing Webinars: The Sundown Series

QSMA zooms in on seafood marketing secrets. 2020 is a strange year. We here at the QSMA were in full swing organising the Seafood Marketing Symposium 2020 when COVID-19 brought everything to a sudden stop. With interest in Australian seafood at an all time high and many of our expert presenters keen to share their...
Read More