4
Sep

Marketing Webinar: The Sundown Series

Zoom in on seafood marketing secrets.

Interest in Australian seafood is at an all time high with the tailwind of changing consumer preferences for lighter, healthier, locally sourced produce driving more and more interest in Australian seafood products and producers.

The Sundown Series is an informal end-of-the-day Zoom gathering where experts from the seafood industry will share their insights to help you make the most of this once in a decade opportunity.

Get tips, tricks and techniques to improve your ability to attract and delight customers while building your own meaningful and memorable brand.

Marketing webinar: The Sundown Series

SESSION 1

Selling Seafood through Social
Monday, Sept 14th @ 4pm-5pm.

Ben Hale

Ben Hale from Love Australian Prawns will show you how to set up an online store with no technical knowledge and then use social media to drive hungry customers straight to your checkout. He’ll pass on the techniques and tools he uses to connect one-to-one with a million consumers through digital channels and give you some practical ideas to try yourself.

Post webinar update:

SESSION 2

Branding Bold and Beautiful
Monday, Sept 28th @ 4pm-5pm.

John Susman

John Susman intimately knows seafood from the wet, messy production end to the finest white linen tables. His experience in creating and building some of Australia’s most successful seafood brands is yours to tap in this entertaining and enlightening session to help you define, expand and promote your brand.

So sign up now, save the date, pour yourself a glass and sit back for some late afternoon inspiration and information.


Register for this free webinar series:

We will email you the webinar registration and access instructions closer to the the webinar dates. If you have any questions, please contact us.

These sessions are proudly brought to you by the Queensland Seafood Marketers Association and funded by the FRDC.