Our most effective marketing tool

Hayley Abbott
30 Jun 2017
02:10 - 02:30
Parkside Room 1

Our most effective marketing tool

Our business is unique in the way we operate. We catch, process then sell part of our own product directly to the public as well as exporting and supplying domestic markets.

Our main marketing strategies are targeted toward the Farmers markets based in the NSW and ACT. This where we have direct contact with the public buying our product.

We have found that the best and most effective marketing tool that we can offer is our expertise in catching and processing of our own seafood. We have found our clientele at the farmers’ markets tend to be more food conscious and more particular as to where their food comes from; how it is processed and how it is presented at the markets.

We pride ourselves on the transparency of our operation and encourage our customers to come and see our facilities and fishing boats in order gain a better understanding of what we do.